Maker's Mark Bourbon Owns Right To Red Wax Seal [Court Decision]

While Cuervo dropped the dripped wax seal six years ago the case didn’t officially end until last Wednesday when the court released a 19-page opinion that affirmed an injunction Maker’s Mark had received in 2010 that required all other liquor... Maker’s Mark, created by the Samuels family in 1958, sued Diageo North America and Casa Cuervo of Mexico in 2003 after bottles began using similar red seals on select bottles of Reserva tequila. The court ruled on Wednesday that the seal was distinctive enough to the alcohol beverage that using a similar seal at other manufacturers could cause confusion among consumers.



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